Marketing Executive - Karachi

Required Qualification: 

BBA / MBA Marketing 

Required Experience: 

2+ years of relevant experience, preferably with a solution selling company. 

Responsibilities: 

* Create and manage online marketing campaigns for the products 

* Conduct extensive keyword research, analyze & test keyword performance to generate good traffic to the web page 

* Perform daily account management tasks including keyword research, bidding, cost and lead optimizations. 

* Manage a vast library of keyword lists and also negatives to block unwanted impressions. 

* Create enticing ads of text, image, mobile ads and video format. 

* Provide recommendations and execute strategies for landing pages, keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals. 

* Work closely with Social Media Marketing and its channels, organic search listing and SEO to form a complete online marketing force for multiple products. 

* Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking and landing page analysis. 

* Monitor and administer web analytic dashboards, reports and key reporting tools, and point out key areas of importance in accordance with product vision. 

* Conduct competitor’s analysis in order to closely monitor and evaluate competitor’s strategies 

* Communication with team and management on project development, timelines, and results 

Benefits 

a) 100% Medical coverage for self, spouse & children, OPD & Hospitalization 

b) Life Insurance 

c) Gratuity 

d) Annual Bonus based on Company Performance 

e) 100% Reimbursement of Technical Certifications 

f) Mobile Allowance 

g) Parking Allowance 

h) Transportation Allowance 

i) Company Meal 

j) Pick & Drop Facility for Females 

k) Quarterly performance based compensation reviews 

Email resumes at jobs@armtech.com.pk or refer competent & committed professionals