· Responsible for developing the annual and monthly sales plan, Product, Volume and Value wise in consonance with the annual business plan. · Responsible for SKU-wise forecast accuracy, Product availability, Visibility outlet coverage and Sales System productivity. · Ensure range selling and productivity of sales calls. · Administer the credit policy of the company and ensure collections within the specified credit limits. · Ensure customer relationships and service levels in term of order fulfillment, merchandising, in shop promos, frequency of service and complaints handing. · Identify and exploit market opportunities for spikes in sales volumes as also combat competitor activity through appropriately designed sales promotion activity in conjunction with the Marketing team. · Periodically review performance of Sales Executives, Sales Representatives with the objective of improving performance, analyzing opportunities and building greater result orientation. · Ensure adequate pipeline of talent and skills for succession by designing and activating a field force career path and plan in collaboration with Unit HR. · Develop Salesmen Incentive program to augment company objectives in the market. · Strategic thinker · Excellent organizational, leadership, and general management skills. |