· • "Don't hire geniuses, hire capable people." — Larry Bradley

Sunday, April 11, 2010

Assistant Manager Marketing - Kuwait

Our Group (Al-Sayer Group) of Companies is seeking high caliber, dynamic and qualified professional who are looking for long-term job security and career prospects to join our winning team for the below position.

Assistant Manager Marketing: (After sales marketing activities)
Accountabilities:


  • Monitor and analyze the current service, parts & accessories data (Sales figures, CSI etc.) to create strategies to increase Customer retention, parts sales and gross profit.
  • Conduct research to determine program concepts / opportunities for service, parts and accessories marketing.
  • Design, develop and produce Service Marketing promotional materials.
  • Prepare after sales promotion plan documents to support marketing activities based on the POCA principle.
  • Interact with field staffs to capture feedback and provide information on After Sales Marketing Programs.
  • Based on the market conditions and volume of targeted customers design marketing campaigns to recapture the lost volume of sales.
  • Design public campaigns to increase the customer awareness about our quality service, genuine parts and accessories.
  • Create a loyalty program based on the market conditions and customer characteristics to ensure the improvement in customer retention.
  • Manage the database for the loyalty programs.
  • Manage & update customer information. Create action plan to improve the accuracy of customer information.
  • Design and prepare in shop promotion materials that help in the effective utilization of each customer visit.
  • Perform other duties as requested or required.
Minimum Requirements:


  • Degree in Marketing Management. Mechanical / Automotive Engineering background will give an added advantage.
  • Minimum 3 years of experience In After Sales Marketing activities for an automotive brand for Assistant Manager Marketing.
  • Proficient in English.
  • Excellent interpersonal and people management skills.
  • Computer Savvy.
E-mail: rachalp@alsayer.org or apply online www.alsoyeronline.com

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